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My choice isn’t going to be what you’re thinking but Brett Yormark commissioner of the Big 12 going in early and beating the PAC to a network deal was absolutely brilliant. He tied up network budgets, gave schools hard numbers early and pulled the rug out from under the PAC. Granted he was helped by Oregon and Washington never intending to sign a GOR until they absolutely had to which scared networks off but it sometimes lucky pays off.
Yormark inherited probably the toughest situation in college football and bluffed his way into a solid 4th spot in conference rankings and playing the long game will eventually take the third. He also has built an extremely competitive basketball league with Kansas, Arizona, Baylor and Texas Tech with others like WV that have been historically good.
Securing that early network deal was the move of the decade.
Yormark inherited probably the toughest situation in college football and bluffed his way into a solid 4th spot in conference rankings and playing the long game will eventually take the third. He also has built an extremely competitive basketball league with Kansas, Arizona, Baylor and Texas Tech with others like WV that have been historically good.
Securing that early network deal was the move of the decade.