That stat is pretty staggering IMHO. I doubt the B1G comes close to that number even with the addition of USC/UCLA. Mainly because the SEC is getting both Texas AND OU as national draws. The B1G is only getting USC as a national draw. Maybe I'm wrong but would games like UCLA vs Michigan State draw those numbers? I don't see it.
That said, I don't see hardly ANY games among the other three conferences that will reach that 4 million set of eyeballs type games. Maybe Clem vs FSU in the ACC and Oregon vs Washington in the PAC 12. I don't see any in the Big 12 reaching that number unless BYU and another Big 12 team are very highly ranked late in the season. Then the LDS numbers added to other interested eyeballs might.
Where the SEC comes out ahead is that (1) their footprint is football crazy, and (2) we just have more teams that will drive the 4 million eyeball games:
B1G: tOSU, UM and maybe PSU. That's pretty much it. Maybe USC.
SEC: Bama, UGA, UTjr, UT, OU, UF, LSU, AU, TAMU
A ton of the SEC's are annual games: all 3 of Bamas, 2 of UGAs, 2 of OUs, 2 of TX, etc. Then you have the fact that half of those 9 will play every other year. The inventory is going to be insane:
Every year:
UA v. AU
UA v. LSU
UA v. UTjr
UGA v. UF
UGA v. AU
UF v. OU
OU v. TX
TX v. ATM
ATM v. LSU
Then you have half of these every other year:
UA v. UGA
UA v. OU
UA v. OU
UA v. TX
UA v. ATM
UGA v. UTjr
UGA v. OU
UGA v. TX
UGA v. LSU
UGA v. ATM
UTjr v. UF
UTjr v. OU
UTjr v. ATM
UTjr v. LSU
UTjr v. TX
OU v. LSU
... I can keep going on and on. Easily 2 premiere games per week, sometimes 3.
The 2022 “4 million club”
Here are all of the games that broke 4 million viewers this season:
There were 39 teams that played in at least one game that cracked 4 million viewers:
SEC - 37
B1G - 33
What makes the difference here is that almost all of the B1Gs involve the top 2 teams, while the SEC is more spread out with about 6-7 teams driving the 4 million eyeball games.
8 —
Ohio State
7 —
Alabama,
Michigan
6 —
Tennessee
5 —
Georgia
4 —
Florida
3 —
Auburn, Clemson,
Kentucky,
Penn State, TCU,
Texas
2 — Florida State,
Iowa,
LSU,
Maryland, Michigan State, Northwestern, Notre Dame,
Southern Cal
1 —
Arkansas, Army, Baylor, Georgia Tech,
Illinois, Indiana, Iowa State,
Mississippi, Navy, NC State,
Nebraska, Oklahoma State, Oregon, Pittsburgh,
South Carolina, Syracuse,
Texas A&M,
UCLA, Wisconsin
- Michigan at Ohio State — 17.14M
- Tennessee at Georgia — 13.06M
- Alabama at Tennessee — 11.56M
- Alabama at Texas — 10.60M
- Notre Dame vs. Ohio State — 10.53M
- Alabama at Mississippi — 8.71M
- Ohio State at Penn State — 8.27M
- Alabama at LSU — 7.58M
- Florida State vs. LSU — 7.55M
- Texas A&M at Alabama — 7.15M
- Army vs. Navy — 6.94M
- Florida at Florida State — 6.71M
- Notre Dame at Southern Cal, 6.68M
- Ohio State at Maryland — 6.60M
- Penn State at Michigan — 6.45M
- Auburn at Alabama — 6.27M
- Oregon vs. Georgia — 6.20M
- Alabama at Arkansas — 5.83M
- Florida at Georgia — 5.62M
- Michigan at Michigan State — 5.58M
- Florida at Tennessee — 5.57M
- Illinois at Michigan — 5.47M
- TCU at Texas — 5.03M
- NC State at Clemson — 4.98M
- Tennessee at South Carolina — 4.87M
- Clemson at Georgia Tech — 4.86M
- Ohio State at Northwestern — 4.76M
- Syracuse at Clemson — 4.75M
- Wisconsin at Ohio State — 4.59M
- Southern Cal at UCLA — 4.53M
- Georgia at Kentucky — 4.48M
- Tennessee at Pittsburgh — 4.46M
- Texas at Oklahoma State — 4.46M
- Ohio State at Michigan State — 4.44M
- Nebraska vs. Northwestern — 4.42M
- Maryland at Michigan — 4.38M
- Iowa at Ohio State — 4.38M
- TCU at Baylor — 4.35M
- Iowa State at TCU — 4.34M
- Kentucky at Florida — 4.33M
- Auburn at Georgia — 4.24M
- Michigan at Iowa — 4.20M
- Penn State at Auburn — 4.05M
- Kentucky at Tennessee — 4.04M
- Michigan at Indiana — 4.01M