It's not that you're making things up, it's that you can't seem to grasp that things will change in a big way. The major networks are already saying that this is huge news and will have a big impact.
Honestly, I have liked your posts in this thread and appreciate your feedback because I actually think you read my posts to make meaningful responses instead of reading my posts to try to counterargue them.
I get it but my point is that Oklahoma had the same potential as USC. Brands are not regional anymore, they are national.
The big issue with USC could be exposure. They won't have the Alabama's, LSU's, Texas', etc. I know Texas sucks but the RRSO brings eyeballs.
USC does have Oregon so that is one plus (although they don't play Oregon every year). USC also has Notre Dame. However, no one is going to tune in for most of the other games. You might have some eyeballs for UCLA, Arizona State, and Utah if those programs are up.
USC had to travel, even with Pete Carroll, to get attention. The reason Pete Carroll was so successful is because he traveled to Auburn and destroyed them, traveled to Notre Dame and destroyed them, traveled to Nebraska and destroyed them, etc.
He also had some very good athletes in his early era including Carson Palmer, Matt Leinart, and Reggie Bush. These guys were not just talented on the field but also had a persona off the field (kind of like Peyton Manning for Tennessee). Heck, Reggie Bush is still appearing in Wendy Commercials and he hasn't been relevant on the football field in decades.