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I have a hard time believing 'ESPN' who reported the $30 million with $1 million escalator per year.
ESPN doesn't like this deal because it doesn't benefit them one iota. It's competition so I'd expect them to try to quash any excitement about it.
This isn't 2011 media rights monies and the projections I've seen start in the $35-$40 million range first year.
These were Nebraska's numbers before getting full distribution.
Nebraska
2011: $14 million
2012: $15.4 million (9.5% increase)
2013: $16.9 million (9.2% increase)
2014: $18.7 million (10.1% increase)
2015: $22 million (16.2% increase)
2016: $26 million (16.6% increase)
2017: $51 million (Full distribution)
Now do those % increases at $35-$40 million.
At first year $35 million with a 9.5% increase to year 2, that goes to $38.3 million.
A $3.3 million bump
UO president believes they will average $50M a year over the the media cycle.