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And how many people watch the regular season in college basketball and baseball?When was the last time a Conference Champion won the Super Bowl? (The team that won the AFC or NFC).
The Rams and Bengals were definitely not Conference Champions last year and Tampa Bay was a #5 seed in 2021.
You can also look at College Basketball or Baseball and often see teams winning the National Title that did not win their conference. It is actually pretty common in sports.
Even the NFL is a bit different model, there's only 30 something teams. But the regular season, and losses, don't carry nearly the significance that they do in college. IT's the same problem CBB shares, you don't want to lose in the regular season but ultimately it doesn't matter unless you lose a lot.