I agree, it's certainly an untraditional hire, but if they are ever going to elevate their ceiling, a move like this had to be done. Now they might be able to land a better caliber of QB play, and the same goes with WR's. Yes, it's a change of identity for sure, and yeah, I'd probably be a little worried what this will look like towards the end of the year, but I think it's a good hire. My guess is they land a really nice QB in the portal, and some good WR's. And make it try and work with the Oline they have now. Allen already tweeted he was staying, so they have a good RB1 already. If anything this will force him to become a better all around RB, which can only help his draft stock. Wisconsin RB's have been mostly busts in the NFL(Taylor being the exception) and James White who was very productive catching passes.
Overall, I like the hire.