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Yes, but blueblood doesn't really mean shit. USC is the only traditional blue blood they're bringing in, and I'm guessing the conference was way more interested in the Southern California market and recruiting exposure. Washington brings another major west coast market. Oregon has national appeal for some reason. UCLA comes with USC and completely locks down the SC market.Average Viewership
Oregon: 12th
USC: 14th
UCLA: 25th
Washington: 34th
California: 45th
Stanford: 47th
Winningest FBS Programs
USC: 10th
Washington: 18th
Oregon: 34th
California: 36th
Stanford: 41st
UCLA: 55th
These expansions are about acquiring bluebloods and teams with good viewership.
UCLA may be 55th in All Time Wins, but they'll bring another leg of the LA market as shown in viewership.
BTN will now be bundled into the California, Oregon, and Washington, cable, satellite, and streaming markets (if it's not already) however, FOX, NBC, and CBS, will get lots of eyeballs.
Basically Cal and Stanford don't bring any more value to the Big 10 that they haven't already acquired.
Stanford would possibly get an invite on a package deal if ND would agree to a partial 4 or 5 game Big 10 schedule.
Outside of that I think the Big 10 is done expanding unless the ACC somehow crashes and burns, or their GOR expires in 2036.
Stanford and Cal don't bring much appeal. But they would round out the whole thing with owning every major west coast market. I guess it doesn't mean much when college football doesn't bring much views in the area, but it'd still be more California exposure, not for nothing.
But yes, I totally understand why there's no interest there.