- Joined
- Aug 19, 2020
- Posts
- 8,439
- Reaction score
- 6,877
- Bookie:
- $ 1,000.00




Regions and states don't matter in 2023 and on. They did back in 2008-2012 when expansion was all about expanding the basic cable market. That market has shrunk by 50% or more and within the next 3-4 years will be 75% smaller than it was in 2012. That is why it doesn't matter any more. We have a number of threads here where we discussed this. For example, you might think getting USC was to get LA and Cali. That brough in $16 million a year, which is a rounding error compared to the TV dollars, and will be when compared to a CFP share starting in 2026.Regions and states don’t matter?
This is what has pushed the BIG to expand for the last 30 years. A larger footprint.
Will be the same when they expand again. Whenever that happens to be.
I have no idea what Rutgers “earns” but I’m assuming it’s less than the three schools I assume would top their wish list.
What Rutgers delivers to the B1G today is irrelevant, as they are already in the B1G. Same with Vandy in the SEC. Those already in the club stay in the club even if they aren't big revenue drivers. Totally different calculus when you look at schools trying to get into the SEC and the B1G. They have to earn their way in. FWIW, Rutgers was the gold standard for expansion in 2008-2012 ... when the B1G picked up Rutgers it not only got increased cable fees for all of NJ, but also all of NY. But, that is not the economic model for CFB today.
Here's a thread that goes into a lot of detail about this:

College Football Expansion - Who is Next and Why
I wrote this about a week ago and had it published at Rivals. It's been up for a while there so I wanted to share this with this group. A couple of things: 1. Don't @Me with tldr ... don't care. It's long ... 3200 words. That's on purpose. I spent time on it because this type of thing...
